Internet marketing is the number one way to get new customers. Are you thinking of starting your own small business? In this day and age, it is impossible to succeed in the business world without utilizing the internet to advertise. It’s easy with the help of internet marketing companies ready to help you get your website rolling. Allow me to show you why you need to get the face of your business on the internet:
1. The internet has become the public’s go-to source of information.
In March of 2011, an estimated 2 billion people used the internet daily. That’s double the amount reported at the end of December 2005, barely five years previous. With search engines like Google, Yahoo!, and Bing, a plethora of information is just a click away for anyone. Rather than call a business to get information such as products, pricing, directions, and store hours, potential customers prefer to visit a website.
2. Products can be sold online.
According to the 2008 U.S. census, 47% of all sales were done online. Why would you want to throw away such easy sales? If you have a good web site design, people will come back to your online store over other sites that are messy and hard to navigate. It’s also easier for customers to give their friends a website link rather than an address, which leads to our next point:
3. Social networking is an advertiser’s dream.
With the development of social media sites such as Facebook and YouTube, it has never been easier to get information into the hands of the public. With Facebook having over 500 million users (about half of which log on daily,) you’ll be hard pressed to find a successful business that doesn’t utilize Facebook marketing. It’s also a great way to let customers know when you’re having a sale.
4. Getting a website up has never been easier.
In the early days of the internet, anyone who wanted a website had to know how to program and build it on their own- those days are no more. Now we have web development companies ready to build your site, specifically for business and advertising, with something called search engine optimization. Search engine optimization, (or SEO), is putting keywords in your website so it shows up on the top pages when the public is browsing the internet. You don’t have to know anything about building websites, these companies will handle it all.
You have a powerful tool at your disposal in internet marketing- use it! Bring in customers and make sales, just by having a website. If you aren’t comfortable dealing with the technology, find an internet marketing company who will do it for you. There is no way to get by as a business without it.
Do you agree or disagree? Perhaps, I missed something? Either way, I would just love to hear what your thoughts are on this topic… just let me know your alive!