Twitter is not just a social site where people can tweet about their status all day long; it is also a valuable marketing and business tool that many companies are just beginning to see the significance of. Here are several tools that you can use along with Twitter for marketing, statistics, easier communication with your customers, etc.
Want to find out what people think of your product? Need to name your new flavor? Try using Twtpoll.com. “Twtpoll is a simple survey/poll Twitter application that can be shared via Facebook, Twitter, or email.”
Mr. Tweet is another tool that “helps you easily build meaningful relationships by looking through your network and tweets.” This site is great for building the kind of community that turns a good website into a great one with dedicated fans. Twitter Friends is a similar tool that helps you connect with people. Since Twitter is chiefly a social medium, the social aspect cannot be discounted especially if you are trying to build a successful marketing campaign. Want to know how authoritative and effective your tweets are? Twitter Grader quickly and easily “measures the power of a profile.” For businesses, this is an extremely helpful tool.
Ever find it hard or confusing to sort through the many conversations going on through your Twitter stream? Tweetree solves this problem by arranging your stream so you can see and reply to posts in context. This allows saves you the time of having to click over to each friend or customer’s post. Another tool that is analogous is Twitterless which graphs who stops following you and your follower history so you can see if you are gaining followers, losing them, and when.
“Happytweets is a measuring stick for how positive, or happy, a particular Tweet is. Enter the Twitter username for you or one of your buddies, click the “get happy” button, and you’ll find out how happy your Tweets are.” Trends are a big item on Twitter. Current news events, people, and just general thoughts are all being tweeted at an amazingly fast rate. To keep up with all the trends, Retweet Radar was created to give you daily or hourly trends and top retweets that people are passing along.