>Social Media

SEO vs Social Media: Should You Put All of Your Eggs in One Basket?

By |Search Engine Optimization, Search Marketing, Social Media|

Internet marketing is a constantly evolving practice and rapid development and changes in how web marketing strategies work require a company to remain flexible and adaptive.  Search Engine Optimization and social media are two of the main web marketing and business generation tools available. Learning to maximize their potential […]

10 Reasons Why Social Media Marketing Is Important For Business

By |Social Media|

How many times have you heard that social media marketing is essential for today’s businesses? As a business owner, you need to be where your customers are, and the modern customer is active on social media all the time. […]

Tracking the Success of Social Media Marketing Campaigns

By |Inbound Marketing, Social Media|

Recent studies have shown that consumers are more likely to do business with a company that has a social media footprint on the Internet. Social media marketing is also an excellent way for you to advertise to a very targeted and specific audience. […]

8 Ways To Tell Your Online Reputation Is In Trouble!

By |Reputation Marketing, Social Media, Web Marketing|

No matter what you do, from the freelance writer who just self-published a book to the multinational corporate Goliath, businesses want people to buy and discuss their products online. Online reviews are what drive consumer to, or away from, […]

QR Codes are a Great Marketing Tool

By |Social Media, Web Marketing|

Many products are now sporting QR codes. These types of codes are very advantageous when it comes to boosting a business’ profit levels, because they are an excellent way to cram loads of business related information into a small amount of space. This makes QR codes a great marketing tool to have in your arsenal.   […]

Pinterest for SEO: Not a Magic Bullet But Promising!

By |Social Media|

Pinterest is quickly becoming a major player in the social media space. At the end of 2011, Pinterest already had 4 million users. By May of 2012, the number of active users had more than doubled to a total of 8.3 million. Pinterest is currently the third most popular social network, just behind Facebook and Twitter.     […]

How to Work with the Transition from Google Places to Google+ Local

By |Google, Social Media|

Ever since the initial 2011 release of Google’s new social networking product, known as Google+, the company has been busy turning virtually every one of its digital properties into robust social media components which are far more friendly to SEO. The latest in a long string of conversions to the Google+ brand made by the company is the sunsetting of its popular Google Places feature.       […]

Foursquare – “Check In” to a Different Type of Internet Marketing

By |Social Media|

Foursquare – from humble beginnings as nothing more than a social networking application, the “check in” craze has allowed Foursquare to become a more useful tool than maybe anyone expected. Sure, “checking in” to different locations and updating to your social network feed is fun, but what about using Foursquare as an internet marketing tool?     […]

Will Google Plus Reviews Give Your Social Media Marketing A Boost?

By |Social Media|

If you’re wondering if Google + has the power to give your social media marketing a boost, the answer is a resounding, “yes!” This new platform has been designed to make online meet-ups as easy and as effortless as dropping by your neighborhood coffee shop to meet your friends.     […]

Take Your Business to the Next Level with Social Media Marketing

By |Social Media|

Social media websites generate an enormous amount of traffic each and every day. Facebook, for example, is nearing one billion users. If your business is not taking advantage of social media as a method of creating incredibly targeted traffic and generating clients or sales, it’s missing out.   […]