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Study Shows Organic Search Maximizes “Customer Lifetime Value”

By |Industry News|

In an article written by Jessica Lee of Search Engine Watch entitled “Most Valuable Ecommerce Customers Come from Organic Search”, she cited a study done by Custora, a customer acquisition platform that specializes on customer analytics, […]

Reputation Marketing Tips

By |Industry News, Reputation Marketing|

Reputation management has been focused upon for quite some time as an effective marketing technique for businesses. While it is important as ever to protect the reputation of every company online, it is just the first step of a comprehensive marketing strategy. […]