E-commerce is online commerce and it includes all retail shopping, sales, transaction or any other form of business done online. Basically, it is selling products or services online. By developing an e-commerce friendly site you will be able to become a part of the ever growing world of e-commerce. Using a website to help sell the merchandise that you could only sell locally before can become quite profitable for you and your business. Read more »
Archive for the ‘Web Development’ Category
E-Commerce Web Development For Your Business
Business Goals – How to Narrow Down What You Want from Your Company
When asked about your business goals you might think that is a ridiculous question. Of course your goal is to make money. However, there are many intermediate goals along the way. Besides, you may have goals that are not all about money at all. When it comes down to it, you absolutely need to have a clear understanding of what you want out of your business; figuring that out should be your first goal. Read more »
How Links Can Help Your Webpage
Ask most people what they think of when you mention the term website, and most people will say text or content and graphics. But links or “hyperlinks” are also an integral part of making a site easy to navigate and attract readers and customers. Everyone knows “a picture is worth a thousand words”, but an image that is also a link is worth even more. Here are some of the ways different types of links can enhance and improve your webpage.
How Important is Your Home Page?
Everyone knows that the home page of your website is often the first thing that visitors see. However, many businesses forget that “potential customers don’t eat, drink, breathe, and sleep their products.” If a company is not careful, their front page can end up having more of a inner office memo look and focus than a marketing tool. Instead of focusing on the project of the moment, consider your website’s home as an overview of your business; a place to inform people about your products and business as a whole. Read more »
The difference between web design and designing for print media
It almost seems like common sense for web designers to approach their web work with the same mindset as you would use for a print design. After all the elements are generally the same. The colors are at least similar. Many designers complicate this problem by using printed out webpage examples in their print portfolios. The problem with this approach is the failure to consider the differences between web and print design. Read more »
Internet Marketing and the Psychology of Color
When designing and developing a website for your business, choosing your web site’s colors will be necessary at some point. How do you choose? Do you just go with a pre-planned, automatic option (pre-designed web templates) that puts it together for you? Do you pick your favorite colors and hope they complement each other? The colors you choose for your business and your website are more important than you think. Read more »
If you’ve been a victim of spam, you can fight back
If your website has been a victim of scammer’s techniques and you have been penalized by search engines for it, here are some strategies to get yourself re-listed on search results. Having your site removed from major search engines like Google can be devastating for your traffic, but it might be helpful for your site itself as it gives you an opportunity to look over the site, see where you need to make changes, and give an overall “facelift” to your pages. Remember that search engines do not read Flash so if your site uses animations be sure to add plenty of tags and relevant content so a search engines spiders will know what your site is about. Ensure your server is working properly too as your site won’t attract anyone with technical problems.
Get Peoples ATTENTION!
In the Disney movie “Newsies” the lead female character, played by Ele Keats asks, “So what makes a good newspaper headline?” Christian Bale, a newspaper boy named Jack Kelly responds, “Uh you know, catchy words like maniac or corpse or love nest or nude.” The reason these words work well for headlines is because they catch people’s attention. Since this is the basic premise behind marketing, it makes logical sense that using similar striking techniques as “catchy words” will work well for online marketing. Here are a variety of ideas to help you with marketing.
Do You Really Need all the Bells and Whistles on Your Web Site?
With technology constantly advancing and new, bigger, and better techniques constantly being marketed to you, it might seem tempting to overhaul your website to “keep up with the times”. But do you really need to have the latest and greatest technology on your site? More importantly, are these “bells and whistles” actually “search engine friendly” or serving a real purpose? Here are a few things to consider before upgrading your webpage with some of the latest technology features.
Making the Best of The Browser’s Back Button
Many web developers do not consider the importance of the browser’s back button when building web pages. Even when they do, it is usually not considered as something that can be avoided. According to some experts, “the back button is one of the most important web buttons on any web page… most people come to a web page and skim. If it doesn’t look like what they needed to learn or wanted to read about, they leave. And the quickest route out of any web site is, you guessed it, the back button.”
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