A few posts back we discussed how Twitter is useful for your business, no matter how big or small your business is. If that did not convince you that you should be using Twitter…. I’ll will give you some more reasons and tips that Twitter is definitely worth your time and effort.

Do you know what is being said about your company right now? Twitter is considered the pulse of the internet now with topics being discussed there sometimes before the story even breaks in the news. Tweetbuzzer can help you discover everything that is being said about your business which can be helpful to control negative criticism, find new employees, and just generally keep abreast of your company’s image.

Since your competition is likely on Twitter as well, it is a valuable tool for keeping tabs on what they are doing. “As a web marketer, it’s imperative to understand what is happening in your industry, and your competitors are a great place to start.” Read more »

Every business, no matter what size, should be using YouTube to market. Why? Well, for one thing, YouTube is free and free advertising is always good for a company. Secondly, YouTube has almost caught up to Google as the most utilized search engine online with eighteen million views per day. Third, “many researchers believe that a top-rated video on YouTube will reach 40% more people than a commercial on a national TV station.” If those three reasons alone don’t convince you that YouTube is a huge marketing opportunity than nothing will… and you’ll be missing out! Read more »