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Home » Blog » Archives for July 2010

Archive for July, 2010

The Importance of link building

Why Building Links is importantIf the internet was a human body, links would be the arteries and veins. Just like human blood pumps through arteries and veins and keeps the body moving, links are the way to get from place to place on the internet. With this is mind, it makes sense that you would want to increase the number of links coming to your site. After all, if you only had one vein running into your hand, it would be pale and lifeless from lack of circulation. Similarly, your website needs the “life” of constant traffic in order to function successfully. Read more »

On-page SEO Tips

SEO TipsWhen you are visiting a webpage, subconsciously you are probably judging the content, layout, and design of that page. Everybody does it, but people who regularly deal in developing and writing content for websites understand that a web page can only be effective in terms of SEO if it meets certain criteria. Here are some on-page search engine optimization (SEO) tips that will not only make your page better for visitors to your site, it will also make it easier for search engines to understand and rank your site in their search results. Read more »

Understanding the Need for Social Media

Girl Listening to Social MediaI was recently a guest speaker on Social Media at a Santa Fe Springs chamber of commerce seminar, and I thought it would be a great time to discuss this increasingly popular medium and why you need it. Social media is exactly what it sounds like.  It is simply communication, within an online social environment. When it comes to social media, there are no shortages of websites that are dedicated to socializing such as Twitter, MySpace, FaceBook ,Wikipedia and YouTube being most popular. These social media sites can bring people together for common interests; they can educate people by providing valuable content such as articles, videos, and slide-show presentations or even creating a buzz just by showing wacky videos and pictures from time to time.

Social media sites allow users to interact with the website. For example, it may allow you to include your comments and suggestions, have you rate an article that has been submitted or by allowing you to suggest videos that you would like based on your previous selections. Think of sites like Netflix and Blockbuster Online and it should all start to make sense. This works best for people who want to let others know what they think and feel as opposed to just watching a movie or listening to the radio and not interacting at all. After all it’s called “social media”. Read more »